This plan follows the ADDIE process to train K-12 teachers to incorporate Computer Science in their classrooms. The organization and logo are original creations and are meant to represent a non-profit working to support CS instruction through teacher training. The overall format demonstrates my personal value of a clean and consistent layout. I developed a unified format for external web links so they appeared simple and trustworthy.
When creating the hypothetical "GO12.ORG" instructional design firm, I chose to use a short URL for the organization name to facilitate both ease of recognition and access to the online presence. It is meant to invoke a sense of action and positive change in the K-12 classroom. The logo design showcases my love for typography.